Guide
India's first SDR Benchmarking Report is here
SDRs work hard—but are they working smart? Most reps waste time on activity that doesn’t convert. This guide gives you the exact metrics to track.
In this guide
Reverse-engineer your sales goals into daily activities
Know exactly how many calls, emails, and follow-ups you need to hit your quota
Stay on track and avoid burnout by structuring your outreach strategically
Hit Quota with the SDR Activities Calculator
A step-by-step breakdown of SDR activity benchmarks
The exact number of calls, emails, and touches needed to hit quota
A plug-and-play formula to customize activity goals based on YOUR performance metrics
Proven industry conversion rates to help you plan smarter and sell better
Instructor Details:
Maryada Bawa
Maryada is a Sr. SDR Leader at Chargebee(One of the top Unicorns in the world). Started as an SDR herself, she has hired and trained 1000+ SDRs achieve excellence in their careers. She's an advisor and mentor with School of SDR and brings practical insights from the field.
India's first SDR Benchmarking Report is here
The majority of responses come from SDRs with 12-24 months of experience, with early-stage companies favoring zero-experience hires for cost-effective training. About 25% maintain a 1:1 SDR to AE ratio. The most common pay ratio is 70:30 or 80:20 base-to-variable, with 34.48% of SDRs holding ESOPs. Cold calling is key for skill development, with most SDRs using a moderate number of technologies daily.